By : Lukas Berger ,
This summer, the Coca-Cola Mexican Food Truck Tour together with Old El Paso a piece of Mexico to Switzerland. From cities to small villages, we created a real Mexican feeling everywhere with freshly prepared fajitas and refreshing Coca-Cola drinks. Everyone who bought a Coca-Cola multipack was rewarded with a free fajita and a cool drink.
The combination of summer temperatures and delicious Mexican specialties created the perfect atmosphere for a spontaneous street party. Whether during a lunch break or a relaxed get-together with friends after work, our food truck brought the unmistakable vacation feeling directly to you.
On the hot days of summer, there was nothing better than enjoying spicy fajitas with an ice-cold Coca-Cola. Our tour reached numerous people throughout Switzerland and offered them a taste of Mexico right on their own doorstep.
We are delighted that the tour was so well received and are already looking forward to the next projects with which we can surprise you. The summer was hot ? but with this campaign it was simply unforgettable!
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