Festival feeling and future tech

Together with Samsung, we have presented their really cool AI Booth at the start to present the brand new S24 series and the summer highlights Flip6 and Fold6 to push.

Samsung's AI Booth was the perfect spot for anyone with an appetite for future technology. Whether it was cool camera features, clever multitasking or simply touching the latest gadgets directly ? everything was possible.

The last stop on our event tour? The Zurich Openair (ZOA)! We had the Samsung stand in the middle of the festival hustle and bustle, and what can we say? The atmosphere was just great! Cool vibes, relaxed people and the AI booth in the middle of it all ? it was just the perfect mix. The festival visitors were super excited about the new Samsung phones and were able to test them right there and then.

The best thing about it: everything went smoothly, the people were happy and we had a lot of fun. That's exactly how it should be! We are extremely proud of how everything worked out and are already looking forward to the next events.