TEDx events are known for their innovative and inspiring talks that entertain, inform and engage audiences.
But how do you make an already exciting event even more exciting? By adding a pinch of gamification and sustainability. That's exactly what the organizers of TEDx Zurich did - and the results were impressive!
The concept: Jenga in a rebuilding context
The theme of the event was "Rebuilding" and the organizers had to come up with an activation to playfully incorporate the themes of rebuilding, recycling and upcycling into the TEDx event at the Kraftwerk event location in Zurich. The concept included a game that we all immediately recognize - Jenga - and that could be playfully implemented in the Rebuilding context.
Sustainable production: XXL Jenga with 3D printing process
To ensure sustainable and environmentally friendly production, the organizers decided to use an in-house 3D printing process. This resulted in an XXL Jenga in the colors of the customer VALSER, the tower became up to approx. 4m high! A real eye-catcher! Sustainability facts were printed on the stones to point out the activities of the partners (TEDx Zurich & VALSER).
Success Story: How the TEDx Zurich event inspired through gamification and sustainability
People loved the game and the idea behind it. Not only was it a fun activity during the event, but it also conveyed an important message: sustainability should be at the heart of everything we do. The combination of gamification and sustainability was a great success for TEDx Zurich and an inspiring example for future events.